High Tide Elegance: The Collaborative Waves of Luxury Fashion and Surfwear
Often times when we think of surf wear, we think of popular brands like Roxy, Billabong, Ripcurl, O,Neill, and Quicksilver. As of May 2023 the luxury fashion brand Dior announced a partnership with surf brand Vissla to launch an eco-conscious surfwear collection. Through the partnership Vissla and Dior will unveil an elite line of wetsuits crafted from unique designs that will be produced in limited quantities. The wetsuits combine recycled quick-dry jersey fabrics, custom hollow fiber thermal lining, and fine Japanese foam, all carrying a premium price tag of $3,300 USD.
Surfing in Style: The Fusion of Luxury Fashion and Surf wear
The collection includes Vissla’s 3mm flagship wetsuit complete with a hybrid zip-up entry system, a Dior “CD Diamond Jacquard” thermal torso lining made from recycled polyester, and GBS seams that offer “optimum sea land performance.” The line also encompasses a spring suit and a jacket, using the same sustainable materials for warmer climates.
Dior Wetsuit
Crafted from proprietary quick-dry recycled jersey.
Rob McCarty, the Vice President of Vissla Design, recently conveyed his enthusiasm for the ongoing collaboration, labeling it a “once in a lifetime” opportunity in their careers. Vissla’s design team has dedicated their efforts to curating a series of world class handmade surfing wetsuits for the esteemed fashion house Dior. The goal is to seamlessly blend optimal functionality, impeccable fit, and cutting edge sustainable materials. With a nod to their shared vision for excellence, the skilled craftspeople at Axxe, Vissla’s design manufacturing partner in Japan, have joined forces with well known French style connoisseurs to meticulously handcraft these sustainable wetsuits.
Harmony in Waves: Pioneering Ocean Conservation Through Sustainable Fashion
This collaboration falls under Dior’s broader Beachwear Capsule, which involves an annual collaboration with Parley for the Oceans, an environmental group fighting against the major threats that oceans face. By embracing the strategy of ParleyAir ‘Avoid, Intercept, Redesign’ the Dior x Vissla wetsuit collaboration reflects the continued commitment to sustainable luxury fashion.
White Dior Wetsuit